TikTok is quickly becoming a valuable tool in creating viral moments to boost the popularity of songs — and that is something that multi-platinum hit-maker Kato On The Track is well aware of.
Kato has experienced success on the platform to the tune of nine billion accumulated views for his recent #riseupchallenge. Now, his latest hit to crack the algorithm “PrettynILikeThat” has already generated more than 500k videos and racked up one billion views.
The duet video-turned-viral-challenge features Kato’s saucy bass-boosted production and is championed by the sultry sugar-pop rhymes of Australian newcomer Reyanna Marie — known by her TikTok username Chunkymonkeey.
The song is an undeniable bop and has proven to be an infectious earworm from the moment the beat drops and Reyanna raps, “I’m so pretty and he like that.”
The audio has been circulating TikTok like wildfire and has already received multiple co-signs from influencers and artists like “Lil Bebe” rapper DaniLeigh.
West Coast rap star Tyga also caught wind of the banger and added a fiery verse of his own in a duet with Kato.
Kato doubled-down on his video with Tyga with another post, sharing a screenshot of a text thread that appears to allude to an upcoming collaboration with Kato and Reyanna.
Though there is no official word yet on the release of the record, enjoy some of the videos using the audio on TikTok here.