This week, singer, songwriter, and Tik Tok sensation, ASTN, dropped a thrilling music video for his new track “Be So Cruel”. The track is an ode to exes and moving on from relationships; and how that is easier said than done. “Be So Cruel” premiered at Brain Dead Studios, a charming reinvention of the Silent […]
FN HERB has had an eventful 2022. Not only has The Orangeburg, SC rapper recently graduated from South Carolina State University with honors, but he also inked a monumental Year Artist development deal with New York-based major independent label Bentley Records. His Latest single “Help” has already taken social media by storm and gained the attention of Hot […]
As Skippa Da Flippa wraps up his “Havin” series with “Forever Havin 2”, we analyze why this might be his Best Album Ever!
If there’s anything that Dave Amigo’s new mixtape proves is that Dave is a lover AND a fighter. East Coast Luv is a 4 song EP that runs just under 10 minutes. It amazes me how Dave Amigo can turn up a crowd in such little time. He does this during shows, and in the […]
DAVE AMIGO IS BACK AT IT. Loading Magazine has been watching Amigo like a whole Op. This week he just dropped another visual this time for “GOIN THRU IT.” Loading Magazine first covered Dave’s song “150,” and we realized Dave Amigo is an absolute anomaly. He’s known for turning up crowds in less than 60 […]
Michael Meserve aka KILL4VERSA is in my opinion a phenom producer. At just 14 years old he’s already establishing himself among some of the most talented young producers in the game. There is definitely something to be said about VERSA and other young artists like SAMSAVAGE. They recently dropped the song “2G dope” ft VIT6L. […]
“Humble Beginnings” released last year by JayBeHumble was a hit and now he’s back with his latest single “Get It”. JayBeHumble has been on the grind since his last project, when “Humble Beginnings” originally dropped the waves it created changed the game for him. With melodic flows he speaks on the pain he’s been through […]
Zuri Gold isn’t just a rapper. This Denver, Colorado artist is a machine. At only 20 years old he’s already building a legacy for himself. I asked him what gets him out of bed in the morning & Zuri Gold said: “Everyday is an opportunity to go harder, but also an opportunity to look back […]
From Baltimore comes Nūh Khalid, a prominent artist celebrating his most recent release “Adolescent Romance” an 8-track project that grips the trials and tribulations of young love. “Dream Sequence” noted as track 4 on the album really digs into the fizzles of the honeymoon phase as Nūh Khalid rides melodies over the beat produced by […]
From Union, New Jersey comes Zig Luve with a new single “Backseat”. Going on over two years in the game Zig is a name you should know. Creating light out of an otherwise darker past Zig Luve brought his downfalls and setbacks and bounced it off a sick beat produced by his partner Xav. Originally […]
Reigning from Delhi, India comes DN-The Musician, comes with his album titled The Messages, an album composed of various tracks each with its own message. Throughout the album you’ll hear tracks like “Back In The Day” and “Peace” with varying tastes and topics like past lovers and governmental oppression. With varying styles and beats DN manages to rock the […]
Authentic8401 is in my top 3 most slept on artists in Massachusetts. His tape “Handsome Devil” that dropped 3/26 will definitely wake folks up. Lyrically speaking, Authentic8401 is super refreshing, considering rap’s current climate. He definitely gives me flashes of The Game early in his career. Remember when he was working with 50? If you […]
LA Native Hueseff Knight has stepped into the spotlight, recently droppping “Quintessence” shortly after dropping his 2021 album “Eternal” both produced by his partner De’La. Hueseff also operates under another alias as “Souláce” with his business partner Roger Rivera who he’s been working with since 2013 dropping albums like “Elegant Freestyles, Scenic Route, and Lost In […]
Managing Vit6l comes with it’s challenges. Sometimes, I feel like I don’t have enough hands, and it’s hard to keep up with someone whose drive to succeed is through the damn roof. Luckily for Vit6l he has been blessed with @IFstevie. I met Stevie when I came across his Instagram. Right away you can see […]
Let me educate you on Bleave. Bleaves music is subtle, but has a ton of substance. His beat selection has RZA energy, but his voice floats on every single track. For 90’s babies like me, I grew up listening to legends like Termanology, Statik Selectah & Alchemist. Frankly he belongs in a studio with all […]
Atlanta’s very own E Chapo returns with a visual for yet another banger “What U Need.” The beat is produced by KOUNTDOWN and the track was inspired by the rappers everyday life. E Chapo’s focused on making radio friendly bangers like one to reach a broader audience with her music. “24/7 told my momma oh […]
NWMN is back with another hit single “Figures” from his up and coming album “Lust Issues”. The LA based artist teams up with Meek Mill and frequent Kanye collaborator Vory along with Internet Money’s own Paryo for this two-piece single. The tracks consist of “Woah” and the “Figures Interlude (ft. Vory)”. The beat twists in […]
Bay Area-based songstress J. Cymone has released a new visual for her single “Faded 4 U.” J. Cymone’s lush voice and popping beat she can easily be placed on the same pedestal as today’s top singers. The song really encapsulates that brand new love feeling. You can’t help but feel smitten with hearts in your eyes […]
Ozzyoz Da Vyrus is an unconventional New York-based digital artist who should be on your radar by now.
Reigning from Brooklyn, Yuliya Veligurskaya is the mastermind behind one of the most anticipated brands of our era, Studiocult. Yuliya began her creative journey in the world of architecture. After years of working in a more structured, corporate environment, her passion enveloped other forms of design and it wasn’t long until she wanted something more for […]
Contributor: Avi Cantor For much of the last two years, Brooklyn has pioneered the New York Drill scene with rappers like the late Pop Smoke, Sheff G, Fivio Foreign, Ether Da Connect and 22Gz. However, as amazing as these artist are, Lil Ty’s “Balenciaga” offers a breath of fresh air with melodic flows over a […]
Out of Los Angeles, California emerges an insanely talented 18 year-old vocalist/producer/engineer LAKE! – his debut drop “Dead Roses” is easily one of our favorites from this week. LAKE! is seated at a unique position with a much-coveted hot start to his music career. He’s already accumulated over 100k followers on Instagram, and is demonstrating […]
Teaneck, New Jersey’s PuddaH just blessed his loyal fanbase up with a brand new project titled “yom!“. It’s all a familiar vibe for PuddaH‘s fans, yet yom! is truly cutting edge- it’s different while the same (if that makes sense). Fans know exactly what to expect at this point, and the 3-track EP has proven […]
Benji Blue Bills just released his second single of 2020: “Two Tone.” The heavy, distorted 808s set the tone for the track as the Atlanta rapper goes in. Benji has shined bright amongst inferior competition, building what seems to be a longevous career in the making. This particular beat was produced by 16yrold and Bobby […]
Scrolling through old music, I ended up back at D Savage’s debut project D Phoenix, which was released in October of 2018 almost 2 years ago. It really does not seem like that long ago, but the way music is released today it does feel long ago. From that project to present-day, his career has […]
Sanjana Nuwan Bandara is a multi-talented artist, entrepreneur, and CEO who was born in Kandy, Sri Lanka and is now based in Dubai. He is most notably known for his prolific business success and exceptional music. His two new releases titled “Don’t Kill My Vibe” and “Don’t Ask Me to Play It Softly” showcase the […]
JuggBaby Rx, born Joseph Weathered, is a rising Fort Worth, Texas based artist. He just dropped a hot new single titled “Next Season”. JuggBaby Rx says, “This project was born from a lack of people wanting to get paid and get off the lazy seen, next season will be better”. The talented artist creates music […]
On “Die Clouted”, Millyz waxes poetic about the trials and tribulations of his decade-long come-up and reflects on the pitfalls that have come along with his well-earned success. The video for the track shows Millyz taking stock of how far he’s come amid scenes of dressing rooms and luxury vehicles, surrounded by a star-studded list of cameos and collaborators, including G Herbo, Wallo, and Dave […]
A smooth mover with a voice like rumbling gravel, vicious verses flow from the mind of DUSTY LOCANE with the ease of tires on fresh pavement. Reconnecting with rapper-producer Kajun Waters, a frequent collaborator of DUSTY’s and a member of DUSTY’s 95MM crew, the pair share their new video single, “CHEVELLE.” Like the timeless Chevrolet […]
Hailing from the Inland Empire in Southern California, NIGHTMÆR is an up and coming alternative artist with a penchant for writing infectious music and relatable narratives. NIGHTMÆR’s music journey began in middle school where he started to rap and freestyle. As a teenager, he started skateboarding, leading him to discover the world of punk and metal, […]
German artist Jan Metternich has returned with a fresh new single called “i’m alright”. The latest from the prolific musician, “i’m alright” follows up a series of engaging songs that have gained much momentum across streaming platforms, raking in streams in the multi-millions and earning him a large fanbase in the process. His latest release […]
Indianapolis artist Occ Taee has shared a new single called “I H8TE HOES”. Infectious and sleek, the song’s hard-hitting, bouncy sound and potent, aggressive vocal performance absorb the listener’s attention immediately. Following up his well-received recent drop “Whats His Name”, “I H8TE HOES” is a focused and catchy track that is as raw as it […]
Avalanche The Architect has cultivated a unique sound based on the Hip Hop music he grew up with. His passion and drive are extremely apparent, as he pours his love for music into his songs. He aims to bring Hip Hop music back to its roots and infuses his tracks with personal experiences, intense lyricism, […]
Busting out of Florida and New York with tight rhymes, $windlaaa is turning heads with his hard-hitting rap tunes.$windlaaa recently released his next project Late Night Thoughts. Spanning 21 tracks, the new project recounts the rough circumstances of his upbringing and emotional setbacks In a recent “On the Radar“ interview, $windlaaa discussed the project, expressing his growth as an artist, betrayal in the […]
New Jersey artist AVX caught our attention for his new album, Highs & Lows, a set of engaging, sleek songs that neatly combine influences from both lyrical hip-hop and melodious R&B sonics. The album is his second full-length after 2019’s In the Moment, and it provides a series of emotive tracks that feel cohesive throughout, […]
